Advertising Policy

Effective Date: March 2026
Last Updated: March 2026
Publisher: Mayleven Global Media Corp

1. Editorial Independence

The Continuum Times maintains strict separation between editorial and advertising operations. Advertising does not influence editorial decisions, content, or coverage. Our editorial team operates independently from our advertising department to ensure the integrity of our journalism.

2. Advertising Standards

All advertising on The Continuum Times must comply with:

The Advertising Standards Authority (ASA) Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code)
UK consumer protection and advertising laws
Our own editorial standards and brand guidelines
All applicable regulatory requirements for the advertised product or service

3. Prohibited Advertising

We do not accept advertising for:

Illegal products or services
Tobacco or vaping products
Weapons or explosives
Fraudulent or misleading offers
Content that is defamatory, obscene, or hateful
Unregulated financial products or services
Gambling (subject to regulatory compliance)
Content that violates intellectual property rights

4. Sponsored Content and Native Advertising

Sponsored content and native advertising are clearly labeled and visually distinguished from editorial content. Labels include "Sponsored," "Sponsored Content," or "Advertising Feature." Sponsored content is separated from editorial material to prevent confusion. We do not allow sponsored content to compromise editorial integrity or mislead readers about the nature of the content.

5. Advertorial Guidelines

Advertorials (advertisements written in editorial style) must be clearly labeled and comply with ASA guidelines. Advertorials must not be designed to deceive readers into believing they are editorial content. The advertiser is responsible for the accuracy and legality of advertorial content.

6. Data and Privacy

Advertising on The Continuum Times complies with our Privacy Policy and Cookie Policy. Advertisers must comply with UK GDPR and all applicable data protection laws. We do not share personal data with advertisers without explicit user consent.

7. Advertiser Verification

We verify the legitimacy and reputation of advertisers before accepting advertising. We reserve the right to refuse advertising from organizations that do not meet our standards or that engage in unethical practices.

8. Complaints About Advertising

If you have concerns about advertising on The Continuum Times, please contact us at [email protected]. We will investigate complaints and take appropriate action if advertising violates our policy or applicable law.

9. Third-Party Advertising Networks

The Continuum Times may use third-party advertising networks to display advertisements. These networks are required to comply with our advertising standards and all applicable laws. We are not responsible for the content of advertisements served by third-party networks, but we take steps to ensure compliance with our standards.

10. Contact for Advertising Inquiries

For advertising inquiries, please contact: [email protected]

This Advertising Policy is subject to periodic review and may be updated as this publication is in its Beta phase.